Baltic Market
Baltic Market, Liverpool’s first street food and drink market, has been a staple in the city since it opened in 2017, hailed as the catalyst for the city’s thriving independent culinary scene.
Renowned for giving independents, local food traders and start-ups a platform to showcase their talent to a broad audience, Baltic Market sought the help of Propel PR to devise an effective PR strategy to communicate key messages to secure media coveincluding new traders, key calendar events and positioning Baltic Market as a must-visit for high quality dishes by local independent traders in a relaxed, welcoming and friendly environment that’s also family and dog friendly!
Homing in on their free events which are the largest in the city, from Oktoberfest, Halloween, St Patrick’s Day and Christmas, we worked with the team on showcasing their USPs, communicating key changes and creating informative award submissions that show just how special the market really is.
Propel PR also reconnected the market with the city’s trusted food and drink bloggers who started to regularly visit and review new traders or the market’s exciting events.
Baltic Market was shortlisted for the Merseyside Independent Business Awards for Food Venue of the Year and Liverpool City Region Tourism Awards for the Taste of Liverpool Award - Restaurant of the Year.
Alongside this, we secured coverage in local, regional and national titles amounting to a media reach of 16m.